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Navy unveils new culture campaign to show ‘what right looks like’

Immagine del redattore: squadsmpdsquadsmpd


The Navy rolled out a new effort this month to reframe Navy culture and provide leaders the right tools to understand their sailors better.

The so-called “Culture of Excellence 2.0″ initiative aims to align several existing Navy programs and concepts and place them into a single resource to help command triads improve their culture, a naval administrative message, or NAVADMIN, released this month said.

“In doing so, we will raise the level of our lowest-performing commands and make our best commands even better,” the NAVADMIN said. “COE 2.0 will prepare us to operate in uncertain, complex, and rapidly changing environments by ensuring every member of the Navy Team has the opportunity to become Forged by the Sea: becoming the best version of themselves and doing the most valuable work of their lives alongside Sailors and civilians they trust and respect.”

New content released as part of the Culture of Excellence 2.0 includes a visual placemat outlining “what right looks like,” as well as a playbook that details specifics on how leaders at every level can execute the campaign, providing information on suicide prevention, sexual assault prevention and response, and resilience, among other things.


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